Marc de Ruijter · Developer & project lead
Have an idea or a business problem that needs software? I take you from idea to a working product in 2-4 weeks. Fixed price, a demo every week, and you don't need to be technical.
Working with me
Building software is stressful when you're not technical. These are the usual ways it goes wrong.
Every quote is a different number and you have no way of knowing which one is fair.
You pitch to a senior person, then your project goes to juniors and every update takes a week.
Messages go unanswered, and what finally arrives is something nobody else can maintain.
You find out it's late when it's already late, and by then the budget is gone.
I work differently: one person, a fixed price, and a demo every week.
Project-based work. Fixed scope, fixed price, fast delivery.
Already have a website or web app? I add AI features to it: chat assistants, automatic content generation, and smart automation of repetitive work.
Your idea turned into a working product: user logins, a database, payments, and AI where it genuinely helps. Deployed and ready for real customers.
A full software product for your business: user management, billing, dashboards, AI features, and production deployment.
Not sure which one fits? Describe your project and I'll tell you.
I'm Marc de Ruijter, a Dutch web developer with over 25 years in IT. You talk to me, not to an account manager, and I'm accountable for the result.
My approach is simple: great software should feel invisible. When your customers don't notice the interface, that's when you know it's done right.
I built and run my own products too, including LaunchPilot.marketing and Unplugged.cv, so I know first-hand what it takes to get from idea to a live product.
I build it and I run the project: scope, budget, timeline. You never have to manage a developer.
Fixed scope and a fixed-price quote within 24 hours, before any work starts.
20+ products shipped. You see a working demo every week and go live in 2-4 weeks.
25+ years, from Microsoft enterprise to modern SaaS. I've managed teams, shipped software and run businesses, so I think about your business, not only the technology.
No jargon. Dutch or English, EU timezone, direct contact with no agency overhead, and invoicing in EUR.
Four steps, and you're never left guessing where things stand.
Tell me what you need built and when you need it.
A fixed-price proposal within 24 hours.
Delivered in short sprints, with a working demo every week.
Deployed, documented, and handed off.
Real products I built and run myself. Not mockups or concepts.
For founders who don't know where to start with marketing
A platform that walks founders through 32 marketing tasks in 4 phases, with AI writing the first drafts. Includes tiered pricing and payments. Built solo, from concept to production.
Built with Vue 3 · Supabase · Claude API · Netlify Functions · Stripe
For job seekers who want a CV tailored to every application
Paste a job ad and get a CV and cover letter tailored to it, exported as PDF. Includes user accounts and payments.
Built with Next.js 16 · React 19 · Neon PostgreSQL · Claude API · Stripe
Checks whether AI assistants (ChatGPT, Gemini, Claude, Grok) mention your business when someone asks a category question.
Plus 17+ more shipped products. See the full portfolio
Founders and business owners with an idea and no technical team, who need a working product in weeks, not months.
Small businesses stuck on spreadsheets, manual processes or an outdated website.
Anyone who wants one accountable person, not an agency layer, to build the product and manage the project.
Not the right fit for enterprise builds that need a large multi-person team from day one.
Describe what you need in a few sentences and I'll get back to you. Want a fixed-price quote? The project brief form asks for a few more details.